Legal
The small
print.
The small
print.
The small
print.
The small
print.
Last updated
29 Oct 2026
The short version
In plain
English.
01
We only collect what we need to look after your teeth.
02
We never sell your data. Ever.
03
Your records are encrypted and stored in the UK.
04
You can ask for a copy or deletion any time.
01
Who we are
Peppermint Dental Studio Ltd runs the Peppermint studios in Hackney and Dalston. We’re the data controller for anything you share with us on this site or in the chair.
01
Who we are
Peppermint Dental Studio Ltd runs the Peppermint studios in Hackney and Dalston. We’re the data controller for anything you share with us on this site or in the chair.
02
What we collect
Your name, contact details, date of birth and medical history when you register. Booking requests, form messages and newsletter sign-ups when you use this website. Basic, anonymous analytics about how the site is used.
02
What we collect
Your name, contact details, date of birth and medical history when you register. Booking requests, form messages and newsletter sign-ups when you use this website. Basic, anonymous analytics about how the site is used.
03
How we use it
To book and remind you about visits, to keep safe and accurate clinical records, to reply to your messages, and to send the newsletter if you asked for it. We never sell your data and we don’t do targeted advertising.
03
How we use it
To book and remind you about visits, to keep safe and accurate clinical records, to reply to your messages, and to send the newsletter if you asked for it. We never sell your data and we don’t do targeted advertising.
04
Who we share it with
Only people who help us care for you: specialist referrals, our dental lab, our booking and payment providers, and the NHS where it applies. Everyone we share with is bound by confidentiality.
04
Who we share it with
Only people who help us care for you: specialist referrals, our dental lab, our booking and payment providers, and the NHS where it applies. Everyone we share with is bound by confidentiality.
05
How long we keep it
Clinical records are kept for at least 11 years, or until a child turns 25, as UK guidance requires. Newsletter details are deleted the moment you unsubscribe.
05
How long we keep it
Clinical records are kept for at least 11 years, or until a child turns 25, as UK guidance requires. Newsletter details are deleted the moment you unsubscribe.
06
Your rights
You can ask for a copy of your data, ask us to correct it, or ask us to delete anything we don’t need to keep by law. Email hello@peppermint.dental and we’ll reply within a month, usually much sooner.
06
Your rights
You can ask for a copy of your data, ask us to correct it, or ask us to delete anything we don’t need to keep by law. Email hello@peppermint.dental and we’ll reply within a month, usually much sooner.
Questions about your data?
hello@peppermint.dental →