About · Est. 2014, Hackney
Issue 07 · Editor’s letter
The window chair

Minute 12

Our in-house lab

Hygiene room 02

Editor’s
letter

Dr. Hannah Weiss
Founder & editor-in-chief
spent the first ten years of my career watching brave adults grip the arms of a dental chair. Not because anything hurt, but because nobody had told them what was about to happen. So in 2014, with two chairs and a borrowed kettle, I opened a studio that runs on one rule: explain first, always.
Twelve years later we have six chairs, two studios and a waiting list of people who used to avoid us. We still make the tea. We still write every price down before we start. And we still think the best compliment a dentist can get is “that was weirdly relaxing.”
Hackney, October 2026
House
rules.
Six promises, printed on the wall of every treatment room.
Back
issues.
Twelve years, seven issues, one very loyal kettle.

Fig. 07 · The window chair, aah